BOEING

A multi layered visual has been created to bring together the many aspects of the Boeing project and the colour pallet chosen is a combination of Boeing’s colour gamut infused with traditional storytelling.

Pat Caruso created this piece, working with the iDiC team and the Boeing team. His ability to recreate the story as a piece of physical and digital art allows the client and their team the ability to reflect on their journey, past, present and or future. The story/song lines represent communication lines between the many segments of Boeing, with focus on their main areas of business and people. The piece is also reflective of the terrain and in recognition of The Dreaming, drawing parallels to its significance in the business world today.